This Browser Plug-In Blocks Insidious Advertiser Tracking


Privacy Badger. Image. Electronic Frontier Foundation
Privacy Badger. Image. Electronic Frontier Foundation
In an ongoing effort to fight for internet freedom and privacy, the Electronic Frontier Foundation launched Privacy Badger, a browser plug-in that “stops advertisers and other third-party trackers from secretly tracking where you go and what pages you look at on the web.”


By John Wenz|MOTHERBOARD

This goes beyond Adblock and some other browser plugins by disabling all ads that are tracking user behavior across multiple websites, including ones that take sneakier methods that might not be detected by other software.

A big part of the importance of the extension is the distribution of user behavior to third party companies. If an ad company is tracking across multiple websites, it can give away a lot of details about a user, and make spyware and adware more insidious in the process. By eliminating the ability of certain ads and cookies to track, it can preserve user privacy on the web.

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